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Becka
These are old posts from my previous blog, Force Behind the Force
Why GTM Handoffs Fail Between Teams in 2026
Go-to-market handoffs are where revenue quietly disappears. Every time a lead moves from marketing to sales, ...
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Why I love Salesforce.com
In honor of Valentine's Day, I thought I'd take the time to ...
Speak & be heard!
I asked & you answered! While most people are following ...
Quick Poll!
To follow up from today's blog post, I'd like to know how ...